Real Estate Networking That Works – Who to Know, What to Say, and Where to Show Up

Networking

In real estate, your network is your net worth—but not all connections are created equal.

At Big Frontier Group, we believe in working smarter, not harder. That means knowing who to build relationships with, why it matters, and how to show up in the right places with the right value.

Let’s skip the fluff and break it down: Here’s your no-nonsense guide to who’s actually worth your time—and how to connect with them for real results.


💥 Top Tier: The Movers and Shakers

These are the people with reach, reputation, and recurring opportunity.

🏗️ Investors & Developers

  • Why it matters: Repeat clients. Big volume. Off-market deals.

  • How to connect: LinkedIn investor groups, development forums, BNI chapters, or local real estate meetups.

💼 Business Owners

  • Why it matters: They often need commercial space or have residential side interests.

  • How to connect: Local Chamber of Commerce, lunch-and-learns, or community sponsorships.

⚖️ Attorneys (Estate, Divorce, Real Estate, Tax)

  • Why it matters: They’re at the table when major real estate decisions are made.

  • How to connect: Offer CMAs or market updates they can pass along to clients. Be their “quiet expert.”

💰 Financial Advisors & Wealth Managers

  • Why it matters: They help high-net-worth clients diversify into real estate.

  • How to connect: Attend financial planning events or offer to co-host a real estate investing workshop.

🩺 Healthcare Professionals

  • Why it matters: Busy lives, big incomes, and often need housing for relocations or retirement.

  • How to connect: Sponsor medical association events or connect through local clubs and gym memberships.


🔗 Second Tier: The Power Connectors

They may not hire you directly—but they can unlock doors you’d never reach on your own.

🧭 Realtors Outside Your Market

  • Why it matters: Referral gold. Especially in Colorado where people move constantly.

  • How to connect: RE masterminds, conferences, or online Realtor groups.

🏛️ Local Government & Planning Officials

  • Why it matters: They know about future development before it breaks ground.

  • How to connect: City council meetings, zoning updates, or offer to present housing data.

🧡 Non-Profit Leaders

  • Why it matters: They work with donors, event hosts, and often need space.

  • How to connect: Volunteer and mean it. This is a long-game strategy.

👔 Corporate HR Leaders

  • Why it matters: They manage relocation. Enough said.

  • How to connect: Build relocation partnerships, or host virtual lunch-and-learns for HR pros.

🧱 Builders, Architects & Tradespeople

  • Why it matters: They know before anyone else when a project is moving.

  • How to connect: Builder coalitions, supply yard events, or project site visits.


🔍 Third Tier: The Niche Goldmines

Often overlooked—but they can send you deals for years if you show up right.

🎖️ Military Members & Veterans

  • Why it matters: Frequent movers. VA financing access. Strong community trust.

  • How to connect: Partner with veteran orgs, offer VA loan education.

🎓 College Faculty & Admins

  • Why it matters: Job-related moves = repeat clients.

  • How to connect: University housing offices, faculty events, or education-themed campaigns.

🧑‍💻 Remote Workers & Tech Professionals

  • Why it matters: Flex buyers looking for lifestyle and land.

  • How to connect: LinkedIn, local coworking spaces, or webinars about “work-from-anywhere” living.

🧁 Luxury Service Providers

  • Why it matters: They work with people who buy big and talk often.

  • How to connect: Offer behind-the-scenes tours or concierge-level market briefings.

🎤 Local Celebrities & Creators

  • Why it matters: Big reach, big spend, big influence.

  • How to connect: Charity events, art shows, or brand collabs with purpose.


🏘️ Fourth Tier: Local Everyday Influencers

They might not have a massive network, but they’re trusted voices in your community.

  • HOA Presidents + Neighborhood Leaders → Connect by offering helpful real estate updates.

  • Teachers & School Staff → Sponsor school events, offer parent-friendly buyer workshops.

  • Tradespeople → Build win-win referral pipelines—inspectors, plumbers, handypeople.

  • Rental Property Managers → They know who’s tired of being a landlord.

  • Mid-Level Social Influencers → Partner for giveaways, listing shoutouts, or “day-in-the-life” content.


🧠 Strategy Tip: Don’t Spread Yourself Too Thin

You don’t need every connection—you need the right ones.

Pick 2–3 categories that align with:

  • Your specialty (land, homes, investment)

  • Your personal network

  • Your geographic zone

Start showing up consistently with real value, and those relationships will open doors for years.


📞 Ready to Map Your Network?

Whether you’re on day one or year ten, smart networking is part of how we build long-term, referral-rich careers at Big Frontier Group.