How to Find Local Vendors Using Facebook Groups – Real Estate CRM Tips for Agents

In real estate, having a trusted list of go-to pros — from roofers and electricians to septic techs and tree removal crews — isn’t just helpful. It’s essential.

At Big Frontier Group, we believe that part of our value as agents is knowing who to call when our clients need help. Whether it’s prepping a listing, handling inspection repairs, or offering great recommendations after closing — service providers are part of the team effort.

So how do you build that list, especially if you’re newer to an area?

Here’s one of our favorite grassroots tricks: Use Facebook Groups.

🧭 Step 1: Search Facebook Groups for Local Recommendations

Head over to Facebook and use the search bar at the top. Try keywords like:

  • “[Town Name] Community”

  • “[County Name] Buy Sell Trade”

  • “[Area Name] Bulletin Board”

  • “Colorado Contractors” or “Real Estate Services”

Join groups that are active and community-oriented. Most towns and counties have at least one that’s a goldmine for referrals.

Once inside a group, go to the search bar within the group and type in things like:

  • “plumber”

  • “electrician”

  • “septic”

  • “general contractor”

  • “junk removal”

  • “tree trimming”

  • “handyman”

You’ll often find posts like:

“Looking for a good roofer in the area — any recommendations?”

And the comments? That’s where the magic is.

🔍 Step 2: Review the Comments and Look for Consistent Recommendations

Look for names that come up repeatedly — bonus points if someone drops a business page or phone number. Take a few minutes to check out the recommended business:

  • Are they tagged in multiple threads?

  • Do they respond to clients professionally?

  • Are they active and local?

  • Do they have a Facebook page with reviews?

Save the names of anyone who stands out.

💾 Step 3: Add the Provider into Your CRM

Here’s where we keep it clean and organized.

Open Your CRM and create a new contact for the service provider. We recommend using this format:

Contact Type: Vendor / Service Provider

Name: Joe’s Plumbing
Company: Joe’s Plumbing LLC
Phone: (719) 555-0123
Email: [email protected]
Source: Facebook Group – Walsenburg Community Forum
Tags: plumber, Huerfano County, vendor, referral-ready
Notes: “Highly recommended in multiple posts; same-day service praised; also offers septic help.”

💡 Pro Tip:
Create a Smart List for “Vendors by Category” or “Local Contractors” so you can quickly reference this when a client asks for a recommendation.

🤝 Step 4: Reach Out and Start a Relationship

Don’t just add them to your CRM and call it done.

Send a quick message or email to introduce yourself:

“Hi Joe — I’m a local real estate agent and your name came up several times in a Facebook group as a top-notch plumber. I’d love to keep your info on hand for clients who need great service. Let me know if you’re open to connecting — and if you’d like to be on our go-to list!”

Relationships built before the referral are worth more than scrambling during an emergency.

🌱 Step 5: Update, Maintain, and USE That List!

This isn’t a one-and-done task.

  • Keep adding as you find new names.

  • Remove vendors who stop responding or get poor feedback.

  • Recommend only who you trust — and keep track of your client feedback.

Our goal is to become a community connector — someone who brings value before, during, and after every sale.

Final Thought:

You don’t have to know every plumber or electrician personally — but you should know how to find the right one when it matters.

A strong vendor list is part of your real estate toolkit.
Facebook Groups are a free, powerful way to crowdsource the best — and your CRM is where that knowledge stays organized and accessible.

Let’s keep building that network — one scroll at a time!