Stacking Bricks – How to Build a Real Estate Business That Doesn’t Rely on Luck

Systems, Relationships, and Mindset

Luck might get you one deal.
But systems, relationships, and mindset?
That’s how you build something that lasts.

At Big Frontier Group, we’ve seen too many agents burn out chasing commissions instead of building a career. They rely on random referrals, overwork themselves with no plan, and wake up each morning wondering where their next client will come from.

We call that survival mode.

Let’s talk about a better way.

Let’s talk about stacking bricks—building a real estate business brick-by-brick, day-by-day, so that each small effort supports the next.

Here’s how to start.


🔍 Brick #1: Know Your Numbers

This is your foundation. You can’t grow what you don’t measure.

Know your:

  • Monthly income goal

  • Average commission per deal

  • How many closings you need annually

  • Your current lead pipeline and conversion rate

Now you’ve got a blueprint.
We’ll help you reverse engineer your goals into weekly actions.


📞 Brick #2: Reach Out—Every Single Day

Relationships are the mortar of your business. Block off time every day for:

  • Phone calls

  • Texts and DMs

  • Checking in with past clients

  • Warm intros from your sphere

Even just 5–10 meaningful conversations a day adds up to dozens of clients a year.

Stop waiting for people to call you. Start reaching out to them—genuinely, generously, consistently.


🗂 Brick #3: Use a CRM Like It Matters (Because It Does)

A CRM isn’t just a contact list. It’s your relationship command center.

Use it to:

  • Tag and segment your contacts

  • Set automated follow-ups

  • Track conversations, birthdays, and life updates

  • See who’s engaging (and who’s gone cold)

If you’re not tracking your pipeline, you’re gambling. And you deserve better than that.


🛠 Brick #4: Build Repeatable Systems

If you do something more than twice, systematize it.

Create:

  • Buyer + seller onboarding templates

  • Listing prep checklists

  • Pre-written follow-up messages

  • Weekly content routines

These bricks save time, reduce stress, and keep your business scalable—not chaotic.


🌱 Brick #5: Nurture, Don’t Chase

Not every lead is ready today. That doesn’t mean they’re dead.

Stack future business by:

  • Sending helpful monthly emails

  • Creating educational content (videos, blogs, guides)

  • Dropping back in every 3–6 months to say hello

Plant the seed. Water the relationship. Let it grow.


🎯 Brick #6: Choose One Lead Gen Channel and Master It

There are a hundred ways to generate leads. Don’t try them all.

Pick one:

  • Open houses

  • Facebook Groups

  • Instagram content

  • YouTube property tours

  • Google SEO blogging

  • Community farming

Commit for 90 days. Get good at it. Then stack another channel later.


🧠 Brick #7: Invest in Coaching + Mentorship

No successful builder works without a foreman. You need feedback, accountability, and someone who sees what’s ahead.

At Big Frontier Group, we don’t leave agents to “figure it out.” We mentor, review, and build together.

You can go faster alone, but you’ll go farther with a crew.


🚪 Final Brick: Show Up Like a Business Owner

This isn’t just a job—it’s your business. Show up with intention.

  • Start your day with a plan

  • Protect time for lead gen

  • Track your progress

  • Set boundaries

  • Take care of your energy

When you treat it like a business, it pays you like one.


💬 Final Thoughts: Build Brick by Brick

There’s no shortcut. No one viral post. No magic CRM.

Just bricks.

Stacked with care.
Placed with purpose.
One day at a time.

We’ll teach you how to stack yours.


🎯 Join the Team